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La Manga Club, the renowned resort in Murcia, has reported a landmark year in 2024, surpassing 52,000 guests and recording a notable boost in profitability. This milestone follows two pivotal developments for the resort: the full acquisition by Hesperia Group and the rebranding of its luxury hotel under the Grand Hyatt banner.

 

Last year marked the first full operational period under the Grand Hyatt La Manga Club Golf & Spa name, following an extensive refurbishment. It was also the first year the resort operated entirely under Hesperia’s ownership, after the group acquired the remaining 20% stake from Arum Group in 2023. These changes have clearly paid off, with visitor numbers and spending reaching new heights.

 

 

According to resort data, the average guest spent €305 and stayed for 4.4 nights. International visitors made up the bulk of the clientele – 76% of total guests – while 90% of all customers came from European countries.

 

British travellers represented the largest single market at 41%, with strong support also from Germany, Switzerland and Scandinavia. These northern European visitors were particularly drawn to La Manga Club in the off-season, lured by its golfing appeal during their colder months.

 

 

Individual bookings made up the majority of visits, with 74% of tourists arriving independently rather than through group packages.

 

Ángel Holgado, general manager of Grand Hyatt La Manga Club Golf & Spa, expressed pride in the year’s performance.

 

“The balance we are making is very positive. We have made an outstanding effort in terms of investment and commitment to the region and to highlighting a unique and singular asset by attracting such a prestigious brand as Grand Hyatt to the Region of Murcia,” he said.

 

 

Looking ahead to 2025, Hesperia remains optimistic. The company expects to improve on 2024’s already impressive results, with a forecast for increased revenue per room. Despite ongoing geopolitical tensions, Holgado noted that there has been no significant impact on bookings.

 

“North American tourists don’t have a very significant weight in our total portfolio, although we are maintaining a very active strategy in the North American market to continue stimulating demand and compensate for any possible fluctuations,” he explained.

 

 

The full acquisition of La Manga Club by Grupo Inversor Hesperia SA was formalised in the Official Gazette of the Mercantile Registry (BORME), confirming the group as the sole shareholder of La Manga Club SL. This consolidation positions Hesperia to further develop one of southern Europe’s most prestigious resorts, with strong momentum going into the new year.

 

For anyone looking to enjoy a short break or longer stay at this world-class destination, short-term let apartments are available to rent through Rent La Manga Club, offering a flexible and comfortable alternative to hotel accommodation within the resort.

 

See the website www.rentlamangaclub.com or use the contact details below to discover all the great apartments and villas they have available to rent on the resort: